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Microsoft Tags

February 9, 2009 Leave a comment

I have found out about a new technology. Scannable tags from Microsoft.  For example, download to your mobile phone the new Tag app, and use it to take a picture of the tag below.  It will then take you to the URL address that I made the tag into (in this case, my Website).  I see a lot of marketing potential for companies to use this.  Viral marketing especially.  Extra online hidden media with movies and video games.  Previews of new chapters from an author’s new book.  Just post the tag on the back of the book, etc.  Pretty cool!

Microsoft Tag